Please direct your inquiries to Jim Feldman
BEST FASHION-FOCUSED MERCHANDISE PROGRAM
Taking a cue from the diffusion concept popular in the apparel industry, the new Gold Expressions collection is a multitiered merchandise program designed for a wide variety of jewelers. Previous World Gold Council programs often were targeted to a volume retailers, but the new Gold Expression collection of Italian trends reinterpreted for American tastes has something different for everybody, from department stores to majors to independents. Merchandise is tailored to the retailer’s needs, but the common thread is an emphasis on the Gold Expressions brand, which is supported with high-quality Italian—inspired packaging, display, and marketing materials.
Our wide-ranging retail concept
won top honors for all over excellence
of theme, design, packaging, merchandising. Thanks, JCK Magazine.
was named “Best of Show” at JCK
winning the top spot as
Best Fashion-Focused Merchandise program.
“Gold Expressions” leads off the
cover story in JCK Magazine!
The new Gold Expressions collection features
Italian design reinterpreted for the American
market. It comes with a shop-in-shop mer-
chandise program including packaging, dis-
play materials, case floor decor, and advertis
ing opportunities
